Your Identity, Decoded. Your Wardrobe, Reborn.
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The Fashion Detox
a tech-powered, sustainable styling platform where fashion meets ethics and personalization.
The Paradox of Intent
80% of us struggle to break the cycle of fast fashion, even when we want a greener planet. It’s the psychological wall where ethical intentions meet the daily “I have nothing to wear” frustration. The problem isn’t your clothes; it’s the lack of a bridge.
The Most Sustainable Garment is Already in Your Closet.
True luxury shouldn't cost the Earth. At Fashion Detox, we measure success by waste prevented, not outfits sold. By extending the lifecycle of your clothing, we prove that high-fashion aesthetics and planetary health can coexist.
Fueling the Future: A Launchpad for Visionary Talent
We provide emerging stylists with a professional stage to practice conscious styling. When you use Fashion Detox, you're directly supporting the next generation of fashion leaders.
How it Works?
Your Journey to Conscious Style in 3 Simple Steps.
Step 1: Decode Your Style DNA
Begin with our NLP-driven analysis to map your personality and lifestyle. Our AI doesn't just catalog your clothes; it understands the “why” behind your choices, creating a digital blueprint of your identity.
Step 2: Collaborate with a Creative Expert
Your digital profile is shared with our network of emerging stylists. Using AI-driven insights, they curate fresh, high-impact looks exclusively from the items already hanging in your closet.
Step 3: Embrace the Circular Transformation
Receive your personalised “Detox Lookbook” and step into a new reality. Your personalised digital guide to 10+ new outfits from your existing closet.
Stylists
May 2026
Niloufar Kazemi
Niloufar Kazemi is a fashion designer and MA student at the University of Bologna.
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May 2026
Pegah Bari
Currently pursuing her Master's at the University of Bologna, Pegah Bari.
View Profile →The Future of Fashion is Already in Your Hands.
Be the first to experience the “Human-Tech” revolution and get your guide to 10+ new outfits from your own closet.
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Soodeh Ranjbar
Founder & Lead Strategist
“We're building a bridge between what people care about and how they dress every day.”LinkedIn →
Guided by Regional Excellence. Powered by Innovation.
Fashion Detox thrives within a framework of strategic guidance. As part of the it-ER (International Talents EmiliaRomagna) network, our founder serves as an Ambassador, ensuring our mission is deeply rooted in the region's innovation landscape. Supported by the strategic insights of ART-ER, we build our circular model on a solid foundation of regional excellence and sustainable development standards.